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fashion week

Afordablefits

Shakara.FAB

“Entrepreneur: someone who jumps off a cliff and builds a plane on their way down”

I once heard someone say if you don’t see a door, then build one and walk though it. As humans, we like to sit there and wait and wait and wait for a door to arrive. FYI, It’s never coming. Get up and make room for yourself.

I saw a movie called “Joy” yesterday and it motivated me to go for greatness. It was about the life of Joy Mangano, a business woman, author, entrepreneur, and inventor. She began as a broke, mother of two, divorcee with a crazy family that never supported her dreams. She took all the lemons life gave her and made a million dollar jar of lemonade. This movie motivated me like never before. What I got from it is that if you want something, you have to get up and GRAB IT FOR YOURSELF! 


Now, Welcome the new Endeavor that I am going to make a multimillion dollar industry: Shakara FAB. My sister and I were born in Lagos, Nigeria and have always had a passion for fashion, entrepreneurship and bringing our culture to those around us. We have lived in the US for 20 plus years and now after much work, prayer and determination, we are going to make this vision a reality.

We have teamed up with our cousin Ashlen of HeyGirlHey and our close family friend Claudia Olojo of King_Queen_Melenin. Our mission is to bring authentic, African-made clothing to our friends, family and people in our sphere of influence. Shakira FAB will be a success because we will make it so by the grace of God.

This look is one of the dresses that will be available from petite to plus size. I love the shape of this dress and the way it accentuates your waist and hips. It gives you an hourglass shape even if you don’t really have one (like me). Now, let’s talk, comment below what you would like to see from us and what problems you want fixed with the fashion industry and it’s representation of all sizes and shapes. We will take your comments and make sure our designs fits everyone.

So, would you wear this dress?! Why or why not, and what would you like to see from our brand Shakara FAB. Again, thank you all for all your support and help. We love your feedback and input and will use it to better us and give you what you want.

For collaborations, email me at Houseofodarablog@gmail.com and subscribe to get email updates about our new line and upcoming products.

Love You.Mean It

FordFiles

Magic City Fashion Week

“Sometimes God is working things out for us and we don’t even know it”

A year after moving to Birmingham AL, and getting knocked ALL the way up, I met these two awesome guys named Derek and Daniel. Not only were they designers, but they had this vision for the beautiful city that is now my home.  After going to an event they put together to talk about this new venture they were pursuing, I knew I had to be a part of it.

 

Enter the dream child of these two hardworking men…Magic City Fashion Week . Derek and Daniel’s dream of turning the great city of Birmingham into a mecca for fashion and design is something the we have needed for a long time. They are building a platform for voices that would otherwise not be heard.

 

 

Yesterday, they had an amazing event for fashion bloggers and photographers at Blue Monkey in Birmingham with the fabulous Victoria of Vic Styles as our blogging guru. This beautiful girl sat for two hours and answered every question we threw at her. She was an open book. You know sometimes you meet successful people and they are so closed-mouthed about how they became successful and don’t really want to share their journey with you….Victoria was not like that at all, she was amazing. The ambience was gorgeous, the people friendly and engaging and the knowledge she dropped was priceless. If you live in Birmingham or around Birmingham, come and be a part of this amazing team that we are building.

Magic City Fashion Week will have actual fashion events and shows happening October 24-28, 2017 during classic weekend. If you are an emerging makeup artist, designer, business owner, blogger, fashion lover, etc. please visit the site: Magic City Fashion Week  and sign up for updates.

Like I said, the event last night was eye opening. Victoria talked about site optimization, learning to trust your journey, finding your niche in the city you are in, putting together highlight reels and branding. It was so beautiful to see women encouraging and helping each other achieve their dreams and goals. Our city wins when we all come and grind TOGETHER. 

If you went to the event, comment below about what you gained from it. If you want to be a part of what’s happening click this link and sign up and join the team, you won’t be disappointed.

Be sure to register for the blog and follow me on Bloglovin for updates and on Instagram and Snapchat (emma ford). All emails and inquiries can be sent to funmis1@gmail.com

Love You.Mean It