Magic City Fashion Week

“Sometimes God is working things out for us and we don’t even know it”

A year after moving to Birmingham AL, and getting knocked ALL the way up, I met these two awesome guys named Derek and Daniel. Not only were they designers, but they had this vision for the beautiful city that is now my home.  After going to an event they put together to talk about this new venture they were pursuing, I knew I had to be a part of it.


Enter the dream child of these two hardworking men…Magic City Fashion Week . Derek and Daniel’s dream of turning the great city of Birmingham into a mecca for fashion and design is something the we have needed for a long time. They are building a platform for voices that would otherwise not be heard.



Yesterday, they had an amazing event for fashion bloggers and photographers at Blue Monkey in Birmingham with the fabulous Victoria of Vic Styles as our blogging guru. This beautiful girl sat for two hours and answered every question we threw at her. She was an open book. You know sometimes you meet successful people and they are so closed-mouthed about how they became successful and don’t really want to share their journey with you….Victoria was not like that at all, she was amazing. The ambience was gorgeous, the people friendly and engaging and the knowledge she dropped was priceless. If you live in Birmingham or around Birmingham, come and be a part of this amazing team that we are building.

Magic City Fashion Week will have actual fashion events and shows happening October 24-28, 2017 during classic weekend. If you are an emerging makeup artist, designer, business owner, blogger, fashion lover, etc. please visit the site: Magic City Fashion Week  and sign up for updates.

Like I said, the event last night was eye opening. Victoria talked about site optimization, learning to trust your journey, finding your niche in the city you are in, putting together highlight reels and branding. It was so beautiful to see women encouraging and helping each other achieve their dreams and goals. Our city wins when we all come and grind TOGETHER. 

If you went to the event, comment below about what you gained from it. If you want to be a part of what’s happening click this link and sign up and join the team, you won’t be disappointed.

Be sure to register for the blog and follow me on Bloglovin for updates and on Instagram and Snapchat (emma ford). All emails and inquiries can be sent to

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  • Andie
    August 10, 2017 at 1:10 pm

    That part about growing in the city you’re in was major key! I can’t wait to see all the success that’s to come for all the creators and innovators here!

    • Emma
      August 11, 2017 at 9:09 am

      That was my absolute favorite part of her dialogue. We are so quick to move when we could start something great where we are. It was a great night, I was so motivated and inspired.

  • DKG
    August 10, 2017 at 11:25 am

    “Sometimes God is working things out for us and we don’t even know it”
    AMEN AMEN AMEN!! thanks so much Emma, this was great!!!

    Our city wins when we all come and grind TOGETHER. <-FACTS!

    • Emma
      August 11, 2017 at 9:09 am

      Yes and amen. lol